Organizers unveiled the official medals for the 2017 IAAF world championships Tuesday morning in London.
The medals feature a careful design that captures symbols from each event of the tournament. The symbols come together to form what looks like the inner workings of a watch.
The event takes place from Aug. 8-13 in London and features Usain Bolt’s last world championship competition.
Designer Toye, Kenning & Spencer, based in Birmingham, England, sought to answer the question, “what makes an athlete tick?”
For the first-time ever, coaches of podium finishers will also receive medals. CBC
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